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Drive

23 Votes

Nominated for a Small Business Book Award in:
Management

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Drive: The Surprising Truth About What Motivates Us



Author: Daniel H. Pink

Book Site: Drive 



According to Daniel H. Pink (A Whole New Mind), everything we think we know about what motivates us is wrong. He pits the latest scientific discoveries about the mind against the outmoded wisdom that claims people can only be motivated by the hope of gain and the fear of loss.

Pink cites a number of studies revealing that carrot and stick can actually reduce the ability of workers to produce creative solutions to problems. What motivates us once our basic survival needs are met is the ability to grow and develop, to realize our fullest potential.

Case studies of Google's 20 percent time (in which employees work on projects of their choosing one full day each week) and Best Buy's Results Only Work Environment (in which employees can work whenever and however they choose-as long as they meet specific goals) demonstrate growing endorsement for this approach. A series of appendixes include further reading and tips on applying this method to businesses, fitness and child-rearing.

Facebook: http://www.facebook.com/danpink

 










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