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Rules of the Hunt

79 Votes

Nominated for a Small Business Book Award in:
Marketing

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"Rules of the Hunt: Real-World Advice for Entrepreneurial and Business Success" is written by Michael Dalton Johnson and published by McGraw-Hill.

Michael Dalton Johnson is a trade book and magazine publisher who has been running businesses for more than 30 years. In this book, he shares his rules of running a profitable business including things they don't teach you in business school.

The book offers tips on:

- Negotiating
- Recruiting
- Time management
- Sales and marketing
- The soft skills like mental agility and personal growth

It's written in a humorous style, full of simply stated maxims such as the following on business gift giving: "Women like chocolates and flowers; men like food, gadgets and toys. Quality trumps quantity."

At the end you'll also find a list of the author's "rules" so you can scan them to see which you'd like to read or refer back to.

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