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Think #Digital First

2 Votes

Nominated for a Small Business Book Award in: Marketing


"Think #Digital First " by Warren Knight is a straightforward guide for sales and marketing managers, business owners and entrepreneurs. The author provides insights on how important it is to have the…   Read More



Rethinking Prestige Branding: Secrets of the Ueber Brands

2 Votes

Nominated for a Small Business Book Award in: Marketing


"Rethinking Prestige Branding" breaks the myth that luxury and refinement are only present in "top-shelf" brands, like Mercedes-Benz, Cirque du Soleil, and Apple. According to this book (and demonstrated…   Read More



How To Win At B2B Email Marketing: A Guide To Achieving Success

29 Votes

Nominated for a Small Business Book Award in: Marketing


Just because you are a B2B business doesn't mean that you can't take advantage of email marketing. This book will help any B2B business owner create email marketing campaigns that will help you reach…   Read More



Non-Obvious: How to Think Different, Curate Ideas, and Predict the Future

2 Votes

Nominated for a Small Business Book Award in: Marketing


"Non-Obvious" focuses on "connecting the dots" with all of the data around us to make sense of the present and better predict the future. The book focuses particularly on areas that are of interest to…   Read More



Real Leaders Don't Follow: Being Extraordinary in the Age of the Entrepreneur

1 Votes

Nominated for a Small Business Book Award in: Marketing


"Real Leaders Don't Follow" is Steve Tobak's call to managers to not get so caught up in the hyped-up world of social media marketing and Web 2.0. He argues this from a couple of perspectives. First, he…   Read More



77 Seconds to Sales Success: The Practical, Tactical, No-Fluff Guide to Excelling as a Salesperson

1 Votes

Nominated for a Small Business Book Award in: Marketing


"77 Seconds to Sales Success" is a quick, but effective guide to sales mastery. Instead of focusing on some newfangled sales software or selling "secret", the book focuses on the fundamentals. A good salesperson…   Read More



Sprinkles: Creating Awesome Experiences Through Innovative Service

2 Votes

Nominated for a Small Business Book Award in: Marketing


"Sprinkles" is about the little "extra" in customer service that makes a business excel. Using the metaphor of "sprinkles" on top of a cake or ice cream, the author discusses how businesses can improve…   Read More



Your Customer is the Star: How to Make Millennials, Baby Boomers, and Everyone Else Love Your Business.

2 Votes

Nominated for a Small Business Book Award in: Marketing


"The Customer is the Star" helps marketers (and business who do their own marketing) with their fears of customer acquisition and retention in the "Age of the Customer", an era where the customer has an…   Read More



Connection Culture: The Competitive Advantage of Shared Identity, Empathy and Understanding at Work

3 Votes

Nominated for a Small Business Book Award in: Marketing


"Connection Culture" is about how and why your business or organization needs to be a culture of connecting on purpose and not by accident. The book distinguishes between "cultures of control" and "cultures…   Read More



BUSINESS WRITING TIPS – For Easy and Effective Results

120 Votes

Nominated for a Small Business Book Award in: Marketing


Do writing jobs at work take you several drafts – and have you got urgent jobs to do? Does your website need freshening up? Or have you got a really important report or bid document that could do with…   Read More




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