Brand Against the Machine: How to Build Your Brand, Cut Through Marketing Noise and Stand Out from the Competition
Author: John Morgan
Book Site: Brand Against the Machine
Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their visibility and credibility, and create an indispensable brand that consumers can relate to, creating lifelong customers.
Discover the aspirational currency that makes your brand one that people want to be or want to be friends with. Learn how to be real with your audience and make strategic associations to establish credibility. Brand Against the Machine will help you stand out, get noticed, and be remembered.
Twitter ID: @johnmorgan
Facebook: http://www.facebook.com/brandbreakout
