Book Site: Matterness
"Matterness: Fearless Leadership For a Social World" is a book about managing the power shift from organizations to individuals. This book was written for business owners who are looking for practical ways to embrace social media inside their businesses and connect with their customers.
Allison Fine defines Matterness is the shared space between people and organizations, where each is heard and their unique needs are met and a greater whole is formed. This book will guide you in creating "Matterness" within your organization.
Twitter ID: @afine
Facebook: allison fine