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Social Media

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TwitterWorks

Nominated for a Small Business Book Award in: Social Media

This is the story of how social media built a restaurant, a pizza truck, and thousands of relationships. It is primarily told through the success stories of local small businesses and their relationships…   Read More


The Facebook Effect

Nominated for a Small Business Book Award in: Social Media

If you've seen the film "The Social Network", then this book will give you even more detail and background behind the history of Facebook and several other social networks that are mainstream today. You’ll…   Read More


Social Media 101

Nominated for a Small Business Book Award in: Social Media

With the growth in social media, it was inevitable that there would be a corresponding growth in social media books. With a strong Twitter following (over 141,000 and counting), Chris Brogan, New Media…   Read More


Social Media Metrics

Nominated for a Small Business Book Award in: Social Media

Social media has brought unprecedented change in the way a business markets its services and products online, as well as how it communicates to customers. But how much of that change is being measured?…   Read More


Corporate Blogging for Dummies

Nominated for a Small Business Book Award in: Social Media

This is a practical guide that walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and…   Read More


UNMarketing

Nominated for a Small Business Book Award in: Social Media

This book will teach you how to attract the right customers and engage them through appropriate social media channels. UnMarketing shows you how to unlearn the old ways and consistently attract and…   Read More


The Social Media Bible

Nominated for a Small Business Book Award in: Social Media

This is a comprehensive resource about the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second…   Read More


Social Media Marketing

Nominated for a Small Business Book Award in: Social Media

This book shows you how to make the most of Twitter, Facebook, YouTube, LinkedIn, Flickr, and more -- and to: • Define goals and customize strategy to maximize Return on Conversation (ROC) • Understand…   Read More


microMARKETING

Nominated for a Small Business Book Award in: Social Media

In our age of information saturation, consumer attention is the scarcest commodity of all—which makes your job tougher than ever. How do you thread your messages through billions of bite-sized information…   Read More


Me 2.0 Revised

Nominated for a Small Business Book Award in: Social Media

Dan Schawbel updates his popular personal branding book to include NEW case studies, from people of all generations, on how they’ve used social media to become well-known brands, how to use the top…   Read More


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