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Social Media

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We First

Nominated for a Small Business Book Award in: Social Media

Author Simon Mainwaring's vision is for brands to leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar…   Read More



The Social Media Business Equation

Nominated for a Small Business Book Award in: Social Media

Facebook, Twitter, LinkedIn, and YouTube have changed the way consumers communicate today, and businesses must be a part of this social phenomenon or risk losing…   Read More



Online Community Management For Dummies

Nominated for a Small Business Book Award in: Social Media

"Online Community Management For Dummies" written by Deborah Ng and published by For Dummies This book is designed for companies who are considering joining the many companies who are…   Read More



Social Media Judo

Nominated for a Small Business Book Award in: Social Media

Social Media Judo is a short book written by Chris Aarons, Geoff Nelson and Nick White with Dan Zehr from Ivy Worldwide (@IvyWorldwide). The social…   Read More



The Big Book of Social Media

Nominated for a Small Business Book Award in: Social Media

Not Business. Not Marketing. This is an IDEA book. Learn how social media is affecting change around the world. Get immersed with the real-life…   Read More



Profitable Social Media

Nominated for a Small Business Book Award in: Social Media

The Profitable Social Media book is made of advice and insights from over 50 social media strategists and Web marketers. Some of the book’s interviewees…   Read More



"The Step by Step Guide to Facebook for Business" A Winner in 2012 Small Business Book Awards

Nominated for a Small Business Book Award in: Social Media

This book is a step by step guide to help you set up your Facebook presence and master beginning strategy in minutes a day. Designed for busy professionals who want…   Read More



Social Marketing to the Business Customer

Nominated for a Small Business Book Award in: Social Media

B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with…   Read More



Newsjacking

Nominated for a Small Business Book Award in: Social Media

According to the book: "The traditional PR model -- sticking closely to a preset script and campaign timeline -- no longer works the way it used to. Public discourse…   Read More



The Power of Foursquare

Nominated for a Small Business Book Award in: Social Media

Carmine Gallo interviewed hundreds of people; business owners, Foursquare experts as well as the owners and executives inside of Foursquare so that small…   Read More





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