written by Amy Porterfield, Phyllis Khare, Andrea Vahl
and published by For Dummies
This book is a valuable resource for businesses as well as individuals wanting to advertise products and services on Facebook.
Social media is a very important tool for online marketing. Written by social media experts Amy Porterfield, Phyllis Khare, Andrea Vahl, this how-to-guide gives marketers and small-business owners all the tools they need to create successful Facebook marketing campaigns.
This guide covers understanding Facebook basics, developing a marketing plan, creating your business Facebook page, engaging your community, working with apps, advertising within Facebook, ways to connect with users, and monitoring and measuring your campaign.
Twitter ID: @phylliskhare