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Social Media

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Social Marketing to the Business Customer

18 Votes

Nominated for a Small Business Book Award in: Social Media


B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with…   Read More



Content Rules

23 Votes

Nominated for a Small Business Book Award in: Social Media


Blogs, YouTube, Facebook, Twitter, and other publishing platforms are giving everyone a "voice," including organizations and their customers. So…   Read More



"Marketing Shortcuts for the Self-Employed" A Community Choice Winner in 2012 Small Business Book Awards

368 Votes

Nominated for a Small Business Book Award in: Social Media


"Marketing Shortcuts for the Self-Employed" details a step-by-step marketing road map for growing your business - especially online. This book is aimed at business…   Read More



"Facebook Marketing All-in-One For Dummies" A Community Choice Winner in 2012 Small Business Book Awards

453 Votes

Nominated for a Small Business Book Award in: Social Media


"Facebook Marketing All-in-One For Dummies" written by Amy Porterfield, Phyllis Khare, Andrea Vahl and published by For Dummies This book is a valuable resource for businesses as well as…   Read More



We First

20 Votes

Nominated for a Small Business Book Award in: Social Media


Author Simon Mainwaring's vision is for brands to leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar…   Read More



The Power of Foursquare

20 Votes

Nominated for a Small Business Book Award in: Social Media


Carmine Gallo interviewed hundreds of people; business owners, Foursquare experts as well as the owners and executives inside of Foursquare so that small…   Read More



The Social Media Business Equation

76 Votes

Nominated for a Small Business Book Award in: Social Media


Facebook, Twitter, LinkedIn, and YouTube have changed the way consumers communicate today, and businesses must be a part of this social phenomenon or risk losing…   Read More



"Engagement from Scratch! " A Community Choice Winner in 2012 Small Business Book Awards

422 Votes

Nominated for a Small Business Book Award in: Social Media


Engagement From Scratch is the new crowd-sourced book led by Danny Iny of Montreal, Canada and co-founder of Firepole Marketing. The book is a collection of…   Read More



The New Relationship Marketing

42 Votes

Nominated for a Small Business Book Award in: Social Media


People have always done business with people they know, like, and trust. That's the essence of "relationship marketing." Today, the popularity of online social networking…   Read More



Social Media Judo

61 Votes

Nominated for a Small Business Book Award in: Social Media


Social Media Judo is a short book written by Chris Aarons, Geoff Nelson and Nick White with Dan Zehr from Ivy Worldwide (@IvyWorldwide). The social…   Read More




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