Author: Jennifer Lee
Book Site: Right-Brained Business Plan
Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole.
Jennifer Lee knows what it’s like to make the entrepreneurial leap. To do it successfully, she says the key is showing creative types how to use -- rather than stifle -- the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, designed to allow readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. This book is intended for both budding and seasoned business owners.
Twitter ID: @artizencoaching