Book Site: Mobile Magic
"Mobile Magic: The Saatchi and Saatchi Guide to Mobile Marketing and Design" gives you a big picture of what mobile marketing is all about and how you can use the mobile technology trend for your business.
If you are a marketing professional that is looking for insights and contexts for integrating a mobile marketing strategy in your business or in your clients’ business – then this is a book you’ll want to check out. Mobile Magic is a great read for anyone looking to uncover the mysteries behind mobile marketing and where it’s heading in the future.
Twitter ID: @tomeslinger